SPI 423: A Copywriting Masterclass and Sales Page Components that Convert, with Prerna Malik

#423: In this episode of the SPI Podcast, I talk to Prerna Malik about how to become a better conversion copywriter. You'll learn the elements of Prerna's proprietary copywriting process, how to lead a browser to become a buyer, the difference between a bad testimonial and a great one, and how to get social proof […]

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SPI 413: The Secrets of Publishing for Profit (Both Fiction and Non-Fiction), With Mark Dawson

#413: In this episode, I talk with Mark Dawson who made more than $1.5 million last year alone from self-published books. Now, he teaches other people how to put out self-published books, and he has very unique strategies and a formula for doing that. Listen in and learn why self-publishing worked better than traditional publishing […]

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