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I’m Politely Begging You to Start Making Short Form Content

Chances like this don't come around that often, and it's yours for the taking. You just have to get started.

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Cameron Long

Cameron Long

Cameron is a seasoned CFO and CPA with 31 years in finance. He created the AI Trader's Playbook to help everyday investors use AI to find high-confidence trades — in minutes, not hours.

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23 Comments

  1. I’ll share my little knowledge nugget, if you don’t have enough time to edit both your long form and your short form, here’s what I do:
    Focus on top tier edits when making your long form content. Then, if you open that video on youtube mobile, you can cut a short directly from your long form.
    Those top tier edits will elevate the short you just clipped from it, AND the short will link back to your long form, and generate some extra traffic!

  2. As soon as I saw you mention this I started Pat. 30 days of the “1 minute workout”
    So grateful I did. 3 week old channel and some amazing interaction with my growing tribe.

    Love to the family, Martin (Calming Anxiety)

  3. To be perfectly honest, I’m not a fan of short form video myself, so I’m biased already, but I’ve also heard the same from many in my demographic (Gen X). So, I try Shorts for a while, notice that it doesn’t draw viewers to my long-form content, question the ROI, stop doing Shorts, and eventually repeat the cycle. Perhaps I need to be thinking about it differently. Thanks, Pat. Always insightful.

  4. My brain stops working when I go to record. I’m not afraid of being on camera, but my brain just sezies. Script, no script, doesn’t matter.

    1. It’ll help if you just record stuff all the time, even just audio. Get out of pen and paper and start recording. In the car, hit record and just start driving and talking. You just get used to it. It’s the reps. That’s all it is nothing else.

    2. I’m the same way. I write a script every time and forget the entire thing as soon as I hit record. That’s why I choose mostly voiceover 😅

  5. Hey Pat, thanks for the video. Correct me if I’m wrong, but I see your content revolves around your personal brand. How would you apply this advice for professional services? I’m an engineer and I don’t know what content I could create to promote my consulting services since I don’t have a physical product to share.

  6. I’ve started doing daily short form content. I decided I’m just going to buckle down this year, hold a firm schedule and see what happens!

  7. I’ve been uploading sporadically for years, never bothered with shorts. Guess it’s time to give it a try. Thanks for the advice Mr Flynn!

  8. He said Meerkat, wow it’s been a minute. Mahalo for sharing this Pat. Having fun in the challenge. I already made shorts but not consistent so doing the challenge is putting my feet to the fire. Appreciate you 🤙🏽

  9. Pat! I’ve read your books and been following your content for a while now, you’ve inspired me to create exciting series and fun content that I enjoy making. And doing my best to build Superfans! Thanks so much for all you do and always posting this encouragement! ♥️

  10. @patflynn the irony here being we are watching you tell us this in a 9-minute video. Short form videos attract people with short attention spans, and context is everything. If you want customers with the attention span of a mosquito, only do short form. The other drawback seems to be that if you want to go in-depth eventually, yeah short form could be fine for trying to grow an audience, but you’re not going to suddenly convert that audience into someone who will watch a 5 or 8 or 12-minute video, and most certainly not a 25 minute video. I am definitely trying to do 1.5 and 3-minute videos, but it feels really limiting. Thanks for all you do, I really respect you and your channel. Been watching you many years.

  11. I started 2 series and one of them has turned out to be more difficult than the other. The first was daily Pokémon pack openings that I’ve done for four months now and the second is speaking into the camera. For 4 days now I’ve spoken to the camera and already see improvement with my comfort level. Doing hard things makes you better, and going out of one’s comfort zone is the hardest.

  12. Agree with the points raised – and I do make short form content but yes the views for me are low and that is what is making it difficult to stay motivated because I feel like I am doing something wrong and unable to find the correct answers

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