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SPI 393: Got Story Brand? An Interview with Donald Miller
#393: Donald Miller is the author of Building Your Storybrand and the founder of StoryBrand.com. He shares how you can spend a few days rewriting your website's copy to dramatically increase your sales. We discuss the key examples of story structure you’ve probably already heard of and how to make your audience the hero of […]
Continue readingSPI 269: How to Build a Massive Community Behind Your Physical Product with Tom from Chubbies
#269: Today, I'm joined by Chubbies co-founder Tom Montgomery to talk about selling a physical product with help from a massive, engaged community of fans. We talk about creating a unique brand voice with the help of video, using social to build community (not to sell), and using fan content in marketing. Podcast show notes […]
Continue readingSPI 396: Not So Fun Business Stuff (But in a Fun Way)
#396: Today we're bring my CFO and COO, Matt Gartland, on the show to talk about the changes that are coming to smartpassiveincome.com (including how we're getting team members more involved in the content) and the new business fundamentals guide he's writing. Learn the basics of getting started with an LLC and why you need one, the […]
Continue readingSPI 552: My Personal Money Story
#552 In Wednesday's episode ( ) , we chatted with Marisa Pier about the money stories (and other stories!) we tell ourselves that then become our reality. Today, I wanted to talk a little about my own money story, because it's definitely had a role in the difficulty I had with my transition from a nine-to-five […]
Continue readingSPI 275: Real Stories and Results from 3 Brand-New Podcasters
#275: Joining me today are three star students from my latest course, Power-Up Podcasting, to share their incredible journeys from newbie to podcasting pro. We talk about strategies for using a podcast to grow your audience, obstacles they had to overcome, and strategies for launching when you haven't got an existing audience. Podcast show notes […]
Continue readingSPI 335: Creating Evergreen Sales Funnels (And What to Watch out For) with Amy Porterfield
#335: Considering evergreen sales funnels? Listen in for key strategies, common mistakes, and tools and resources for success with special guest Amy Porterfield! Amy talks about the differences between live and evergreen funnels, and why you may want to consider each. Podcast show notes available here: See Privacy Policy at and California Privacy Notice at […]
Continue readingSPI 623: Copywriting Simplified—How to Write the Words That Convert with Stefan Georgi
#623 Becoming a successful entrepreneur is often a matter of bringing a few key skills together. One of them, copywriting, is as vital as it is scary to some people. So how do you get to the point where your words work for you instead of against you? Today, I’m bringing an expert on the […]
Continue readingSPI 672: The 3-Second Rule
#672 There is a big difference between building an audience and building a community. You see, as creators, we can do a lot more than just share our knowledge. When we leverage the full potential of our platforms, we create a sense of belonging for our followers. This is key not because community is like […]
Continue readingSPI 654: How to Use the Sneak Attack Method for Podcast Growth with Gillian Tietz
#654 None of us start out with an army of superfans. In fact, even getting people to give our content a chance on social media is a challenge in the beginning. In this Teaching Friday episode, Gillian Tietz of the Sober Powered and The Grind podcasts explains why and gives us the tactics that actually […]
Continue readingSPI 304: Building an Online Course From Start to Finish
#304: Online courses have been an incredible experience for me, and today I'm sharing the ten steps you can take to create life-changing online courses for your audience. I discuss how to validate your course in advance, how to pre-sell the course, how to create course materials, and how to get over the fear of […]
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