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SPI 305: The Funnel After the Funnel with Nicole Walters
#305: Nicole Walters is here today to talk about how she built a powerful membership community and seven-figure business, all while being an amazing mother too. We discuss her viral videos, why she moved her business from Facebook to her own membership portal, and her process for hiring a Head of Operations. Podcast show notes […]
Continue readingSPI 325: How to Be an Amazing Coach with Michael Bungay Stanier
#325: Ditch the rescuer mindset and become more coach-like with the author of The Coaching Habit, Michael Bungay Stanier. Michael has an amazing wealth of information to share on how to be a better coach, as well as the ways those skills transfer to other activities, such as hosting a podcast. Podcast show notes available […]
Continue readingSPI 461: How YOUR Life Experiences Translate into Serving Others Online and on Stage with Darryll…
#461: Darryll was a Division I athlete when his football career essentially… imploded. By learning how to pick himself up from that event, including a serious turning point in his life due to a suicide attempt, Darryll realized an incredible new mission: to help people, specifically athletes, to find their next big passion. He's now […]
Continue readingSPI 668: My ChatGPT Story
#668 I'm always cautious about where I invest my attention. As such, I'm never an early adopter when new trends or tools pop up. And that's been the case with AI tools like ChatGPT as well. That said, I've conducted some interesting experiments over the last few days. You'll hear all about it in this […]
Continue readingSPI 733: Modern-Day Personal Branding Magic with Christine Gritmon
#733 "Who am I to stand out? Who am I to show off to other people?" That's the impostor syndrome in many of us talking. Falling for it and then underselling ourselves feels safe because we don't see the value in our skillset. But how do we discover our potential and build a confident personal […]
Continue readingSPI 608: I Was Wrong About This
#608 I'm not afraid to admit when I make a mistake, and that’s exactly why I’m publishing this episode. You’ve heard me say this, “Nobody wakes up in the morning wanting more emails.” I was wrong about that, and I’ll tell you exactly why. There are newsletters that contain valuable niche content that people are […]
Continue readingSPI 435: 7 Terrible Traps Entrepreneurs Fall Into (And How to Get Out of Them)
#435: On this session of the SPI Podcast, I give you a heads up about seven terrible pitfalls that entrepreneurs often encounter. Podcast show notes available at See Privacy Policy at and California Privacy Notice at .
Continue readingSPI 518: Let’s Be Audience Driven
#518 “Audience driven.” It's a term that has become a part of our vocabulary here at Team SPI, and it's why we put on the Audience Driven Summit earlier this month. An audience-driven approach is the way we've always believed a business should be built, and it's the stance we're doubling down on today. It's […]
Continue readingSPI 264: How to Win with Paid Traffic with Rick Mulready
#264: Here today is online advertisement expert Rick Mulready, sharing the secrets and strategies behind growing your business with Facebook ads. Rick addresses common misconceptions and hesitations surrounding Facebook ads, what you should prepare before getting started with Facebook ads, and strategies for finding and tracking your target audience. Podcast show notes available here: See […]
Continue readingSPI 421: Deborah Niemann: Deborah’s Online Course Success Story (About Goats—Yes, Goats)
#421: In this episode, I interview Deborah Niemann, who helps people all over the world raise their goats and make cheese and soap via her online courses. We cover how to position yourself as the expert and actually be that expert, ways not to create your online course, and the importance of collecting email addresses […]
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