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Category Archives for "Entrepreneurship"

SPI 681: Community-Powered Business Growth with Chris and Danielle from Money Ripples

#681 Without building a community around your brand, you'll be left behind. That's the flag I'm planting in the ground, the line I'm drawing in the sand. But, for your business, what exactly is the role and value of bringing people together? Today, I'm exploring this topic with my guests Chris Miles and Danielle Hollembaek […]

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SPI 338: Selling a Book? Overlooking This Page Could Kill Sales—Book Marketing with Bryan Cohen

#338: Sell more books with Amazon sales pages that attract customers and maximize revenue, with special guest Bryan Cohen. Bryan covers key tips for converting book sales on Amazon, including how to write compelling sales page copy, how to make your calls to action (your CTAs) successful, and how to use those customer reviews to […]

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SPI 269: How to Build a Massive Community Behind Your Physical Product with Tom from Chubbies

#269: Today, I'm joined by Chubbies co-founder Tom Montgomery to talk about selling a physical product with help from a massive, engaged community of fans. We talk about creating a unique brand voice with the help of video, using social to build community (not to sell), and using fan content in marketing. Podcast show notes […]

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SPI 275: Real Stories and Results from 3 Brand-New Podcasters

#275: Joining me today are three star students from my latest course, Power-Up Podcasting, to share their incredible journeys from newbie to podcasting pro. We talk about strategies for using a podcast to grow your audience, obstacles they had to overcome, and strategies for launching when you haven't got an existing audience. Podcast show notes […]

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