#1 Ingredient to a Successful Business #shorts

#141: As 2014 rounds out, I didn’t want to miss the opportunity to reflect on this year with you all and share what’s on my mind. This week, I’m speaking from the heart. I’m going to talk through the big life lessons I learned this year, and how we—you and I—are going to kill it…

#560 This is a really special episode, because we have something very fun to announce! As you probably know, community has been the biggest thing for SPI in the past couple years, especially with the July 2020 launch of SPI Pro ( ) , which was a massive positive shift for our entire business and our…

#242: PR professional Christina Nicholson shares her tips, tools, and resources for attracting coverage from media outlets and publicizing your business. Christina shares her experience as a TV anchor and reporter, as well as why she decided to get into PR. She shares tips for crafting a newsworthy story around your business and why you need to…

#558 I want to talk about one of the best things—maybe the best thing—you can do if you want to build a business. Having conversations. Everybody talks about creating a minimum viable product, an MVP, but often they forget about the "viable" part. If you want to know if your idea is viable, you need…