SPI 336: The Story of Super Coffee—from Dorm Room to Whole Foods and Beyond with Jim Decicco
#338: Discover the story of Super Coffee: How three brothers and a dorm room blender broke into the bottled coffee niche and earned $5 million in revenue! I speak with Super Coffee CEO Jim Decicco about how they landed Whole Foods as their first account, how they got on Shark Tank, found an industry mentor, and what they did to make the most of these opportunities. Podcast show notes available here:
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Cameron Long
Cameron is a seasoned CFO and CPA with 31 years in finance. He created the AI Trader's Playbook to help everyday investors use AI to find high-confidence trades — in minutes, not hours.
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