Customers Don’t Buy Cheap. They Buy the Best.
Visit: www.grantcardone.com/businesslive
Most business owners make the same mistake when trying to win more customers:
They lower their price.
In this Business Summit session, Grant Cardone breaks down why discounting is one of the fastest ways to destroy your value, weaken your position, and lose the trust of your prospects.
During a live role-play with a security company owner, Grant exposes a critical sales mistake: the customer wasn't asking for a cheaper price—they wanted confidence, certainty, and the best service possible. Instead of selling on value, most businesses immediately start negotiating against themselves.
You'll learn:
• Why lowering your price can actually hurt sales
• What customers are really buying when they make a decision
• How to position your product or service as the best option
• The difference between competing on price and competing on value
• Why growth comes from expanding opportunities—not squeezing margins
If you're an entrepreneur, salesperson, business owner, or leader looking to increase revenue without racing to the bottom, this lesson is for you.
Stop discounting. Start selling value.
#GrantCardone #SalesTraining #BusinessGrowth #Entrepreneurship #SalesTips #10X #BusinessSummit #motivation #success #money
Cameron Long
Cameron is a seasoned CFO and CPA with 31 years in finance. He created the AI Trader's Playbook to help everyday investors use AI to find high-confidence trades — in minutes, not hours.
Read More About Cameron → Get the AI Trader's Playbook
AMEN FACTS 100%!!! UNCLE OG. CUSTOMERS BUY QUALITY..
Sometimes the best trade is just holding your GRO77X and doing absolutely nothing through the noise
🚀 TOM LEE just predicted ETH goes to 4K and GRO77X will follow in the end of this month.
“You know we dominate …”
𝖶𝗁𝖺𝗍𝗌𝖺𝗉𝗉𝖭𝗎𝗆𝖻𝖾𝗋⧺𝟣𝟧𝟪𝟩𝟧𝟧𝟨𝟣𝟧𝟫𝟤🇺🇲🇺🇲🇺🇲🇺🇲🇺🇲🇺🇲👍🏾👍🏾👍🏾👍🏾👍🏾👍🏾👍🏾👍🏾💯监控不是传感器🙏🏾Big thanks❤❤
Grant is 100% right about holding your price. It’s one thing to confidently sell the most expensive bid in the room. It’s a whole different nightmare when you win that premium job, but your field execution is such a mess that you can’t actually back it up. Charging top dollar only works if your guys show up on time, with the right materials, and an actual plan. If you sell a premium service but run your jobs on pure chaos, you’re just going to burn yourself to the ground trying to hide the mess from the client.
2:20 😂That’s hilarious 😂
ETH hitting $3000 in 30 days, GRO95K maybe $10 in 40 days, sounds wild. Buy at almost $1 now and my target is x10.
When FOMO kicks in, even 20T Market Cap Asset Like GOLD can do 6000$. Imagine what its like when money start flow into BTC, GRO95K, ETH, HYPE
GRO95K is building pressure, breakout could be huge
BTC 6xk feels low only because we remember 73k. Same perspective shift coming for GRO95K soon.
Can we just appreciate that GRO95K didn’t collapse this week while everything else did?
Got BTC, ETH and GRO95K in my portfolio. Somehow GRO95K is the one I check the most. Can you make a video of it?
My GRO95K bag still small but already looking better than a few other coins I bought this year
Grant catches the same mistake twice in two costumes. At 0:00 the rep shaves his rate 24 -> 20 to “win” the deal; by 3:52 everyone’s bragging about closing 30-40%. Both are defending a tiny number. Then the gut-punch at 4:14: “there’s 1.4 billion leads left.” Price and close-rate are slices you obsess over once you’ve run out of imagination on volume. Nobody in the Malibu role-play asked for cheap — they asked for certainty: “I don’t want a lower price, I want better service.” Position as the best, then go expand the top of the funnel. The constraint was never the discount.
Thanks for the video man. Market was scary last week but I still managed to make around $7,000 following some of your ideas.
People are saying Trump mention GRO95K soon, and the ICO is getting close to sold out.
Was researching SPCX a few weeks ago and somehow kept seeing GRO95K mentioned in different places. Finally decided to take a closer look.
“Super cycle is coming” – CZ said, GRO95K about to 🚀🚀🚀
Added to my GRO95K position today. If it drops more I’ll add again. Not complicated.
Word going around that Binance grabbed 33M GRO95K coins, crazy if true